The ComeOn Group has joined forces with Optimove to enhance their upcoming sports wagering system. They are broadening their utilization of Optimove’s existing framework, which is already providing customized engagements across their internet casino brands.
ComeOn emphasizes the significance of individualized encounters and aims to extend this approach to their sports betting platform. By strengthening their alliance with Optimove, they intend to elevate the wagering journey for all users through bespoke on-site engagements, automated communications, and pertinent CRM material.
Consequently, users can anticipate individualized content suggestions upon login, encompassing customized search outcomes. The software also monitors user information and activities to facilitate contextually relevant pop-up notifications, further enriching the overall experience. Optimove recognizes ComeOn Group as a pioneer in large-scale personalization implementation, and this expanded collaboration underscores their dedication to providing genuinely tailored experiences.
They focus on crafting highly customized encounters across their portfolio of brands, exploring the limits of the customer experience.”
“Organizations such as theirs are the driving force behind Optimove’s dedication to continuous innovation in CRM marketing within the iGaming sector. They present both a test and a prospect.”
A significant contender in the iGaming arena, ComeOn Group, manages 15 brands, encompassing well-known names like Mobilebet, Galaksino, and GetLucky.
Their Chief Executive, Juergen Reutter, harbors grand aspirations, proclaiming last November that ComeOn Group seeks to be a dominant power in the realm of sports wagering.
This ambition is apparent in their latest collaboration with Octoplay, which will introduce a comprehensive collection of online slot games to their platforms.